December Market Report: the Market Goes Home For Christmas

The MNS rental market report for December 2012 is out, and with it come the kinds of numbers we expect to see in the winter months. You may remember from last month that prices hadn’t fallen in November nearly as far as real estate insiders generally expect them to. Part of the reason for this was extremely low inventory, which MNS, in addition to several key real estate industry forecasters, predicts will not change in 2012. But movement did slow down in December as people hunkered in for the holidays, and the numbers show a slight decline.  Throughout Manhattan, average prices for all luxury apartments for rent went down 1% from November rates. Certain Manhattan neighborhoods saw relatively large declines, while others showed very little. Still more neighborhoods saw increases in price, but by lower average numbers than the declines were. That said, prices in December 2011 are on average 8.4% higher than they were in December 2010, suggesting that the rental market overall is stronger than it was a year ago.

Ten23 Gambles By Asking for Expensive Non-Refundable Deposits

Ten23's popularity has allowed it to ask for an unprecedented, expensive depositAs we’ve written about before, West Chelsea is as hot a neighborhood as anyplace in Manhattan, largely because the High Line has exponentially increased its popularity. Ten23 is one of many newly constructed luxury condo buildings in West Chelsea, but unlike most of its competitors, it sits on top of the Highline, literally. Well, maybe not quite literally, but Ten23’s exterior brushes the Highline’s railing; it basically leans over the park, so passersby can look right into the building. Ten23 has actually used this as it’s best marketing tool. Relying solely on word of mouth, Equity Residential has signed 19 leases and has 5 commitments for the luxury building’s 111 units. What makes this especially remarkable is that Equity has asked all these renters for what is likely the most expensive nonrefundable deposit in Manhattan’s history; just to make a commitment, renters must pony up $1,000 that they know they won’t get back. If this doesn’t speak to the unprecedented strength of the Manhattan luxury rental market (especially in West Chelsea), then we don’t know what does.

Two New Rental Buildings Scheduled to Open in 2012

396 Broadway on 92nd St.We’ve written that rental inventory will continue to be scarce in 2012, but we can report that there are two new buildings full of luxury apartments for rent currently scheduled to open this year. The first is the Windermere, located in the Upper West Side at 666 West End Avenue. It’s scheduled to open sometime this month. The other is 396 Broadway, a pre-war in Tribeca that should be finished by the fall. We took a look at these two buildings, to see how the Manhattan luxury rentals will look to the inhabitants who will eventually live in them.

The Windermere is a 23-story pre-war building on 92nd Street, originally constructed in 1927. It boasts 374 luxury units, and a limestone and brick façade. The building was purchased by Stellar Management near the end of 2010 for $68 million, and the company has spent an additional $10 million renovating the space and adding amenities to it. The Windermere now includes wireless internet, a gym, a lounge, and a roof deck.

Asking the Experts: What the 2012 Manhattan Rental Market Will Look Like

In honor of the new year the Real Deal solicited a group of real estate experts and industry insiders to get their opinions on where the Manhattan rental real estate market is headed in 2012. The experts agreed almost unanimously that conditions will be similar to how they were in 2011. Apartments for rent, they said, will still be in the grip of a strong market, and ultraluxury rental apartments will do particularly well. There was general consensus that average rent will either stay the same, or increase slightly over the year. Many experts said that high and stable rents will force condo and co-op prices upward, and most agreed that the rental market would overall be steadier than the purchase market.

Developers Explain Why the LES is a Haven for Rentals

In Manhattan, we tend to think about real estate the way George Orwell thought about communism: all neighborhoods are trendy; some neighborhoods are trendier than others. The Lower East Side is the kind of neighborhood kids from all over dream of one day moving to and becoming artists. Though its as full of high-end retail and upscale restaurants as any other part of the city, it retains a bohemian flair that makes it destination number one for the young, aspiring artist crowd. This can tell us something about real estate trends in the area. Developers say the demographics of the Lower East Side mean that new buildings are far more likely to be rentals than condos.

MiMa Abandons Sales, Puts All Condos Up for Rent

MiMa tower in Midtown West now offers condos as luxury rentalsIn an unexpected twist, Related Cos. elected to switch the luxury condos in MiMa, their 63-story glass high-rise on 42nd Street and 10th Avenue in Midtown West, to luxury rentals. Related planned for over 3 years to sell the 151 units as luxury condos, all located above the 50th floor of MiMa. The 663 luxury rentals on the lower stories were always been designated as rentals, but this sudden reversal to an all-rental building rather than a mixed sales and rentals building is more telling than it appears, though not in the way we might initially assume. This is not a case of desperate landlords panicking and using the luxury rental market as a safety net. Rather, this is a calculated decision based on the strengths and weaknesses of the rental and sales markets. If Related is making a smart decision, and it certainly appears that way, then MiMa's move to rental bodes well for the luxury rental market in Manhattan.

West Chelsea Year End Wrap-Up: The High Line Effect

The High Line transformed West Chelse into a great place for luxury rentalsHow quickly we forget. 10 years ago, the High Line was a rusted artifact, a blight on West Chelsea, and a large part of the reason that West Chelsea remained underdeveloped and cheaper to rent in than Chelsea itself. West Chelsea has always been something of a separate neighborhood because of its industrial character, slightly out-of-the-way location, and cheap rents relative to the rest of Chelsea and other downtown neighborhoods. However, the High Line changed everything, and that’s not an exaggeration: Rents in West Chelsea now exceed rents in Chelsea, consequently pulling them upward and enhancing the neighborhood as a whole. In fact, rents for luxury apartments in West Chelsea have become similar to neighborhoods like SoHo and Tribeca, Manhattan's most expensive and coveted neighborhoods. Renters looking for great new luxury rentals should look to West Chelsea, because condo owners are cashing in on this sudden popularity by renting out their apartments, giving renters a unique opportunity to live in a neighborhood rich in culture and on the rise.

Where the Most Expensive Apartments in Manhattan Really Are

Living room in the Astor SuiteLast week the Astor Suite in the Plaza on 768 Fifth Avenue hit the market for $165,000 a month, officially becoming the most expensive apartment in Manhattan. The Astor Suite is a 5,087 square foot 4-bedroom 6-bathroom luxury home. Jurgen Friedrich, the owner of Esprit, bought the Midtown West residence for $25 million in 2007, and turned it around the next year at an asking price of $55 million. We wrote earlier about how more New York residents are taking up an interest in the most luxurious Manhattan rentals. Maybe Friedrich saw the article because now, after three years without a buyer, he’s put up the apartment for rent at its current superlative asking price. We all know luxury apartments for rent at places like the Plaza don’t come cheap, but this story got us wondering what some of the other highest rental prices in Manhattan were. We looked around, and found that rental inventory starts to fall off a little before $100,000, but there are a few places that can compete for the title of "most expensive in Manhattan."

Winter Market Warmer than the Weather

Manhattan New York City Winter Rental MarketThe climate in New York City this year has been erratic to say the least. From hurricane-turned-tropical-storm Irene to the existentially questionable warm autumn, the question that has been on every New Yorker’s mind is, “So, what's winter going to be like?” A careful look at the November 2011 rental market report would suggest that the only thing warmer than the weather we had are Manhattan luxury rentals. Contrary to the slump that has occurred in the winters past, the Manhattan winter rental market is looking particularly strong, if not stronger than ever this year.

Chumbo: Manhattan’s Last Low-Rent Art District?

Chumbo Chinatown Dumbo Manhattan NeighborhoodWhen it comes to nicknames, acronyms and word blends, there are no shortage of them in Manhattan real estate. Investors and developers alike often generate and promote catchy neighborhood names such as NoMad (North of Madison Park) in order to generate buzz around new construction developments and micro-neighborhoods. While long time neighborhoods such as Soho (South of Houston Street), TriBeCa (Triangle Below Canal) and FiDi (Financial District) have slowly but surely crept into our everyday vocabulary, others are just beginning to emerge and fighting to stay relevant in our (sub)consciousness. The newest addition to this trend is Chumbo in Lower Manhattan.